#marketing

One page. One skill. Pay-what-you-want with a suggested price. Traffic comes from search and word of mouth.

One boring niche, one weekly email. Sponsorships from suppliers cover the bills within a year.

Rank three plumbers in three cities and never take another cold call.

Two calls a month, four posts a week, $2k retainer per client.

You don't own the audience. You own the rolodex. 15% of every deal, closed over email.

Cafes are closed Sundays. Rent the space cheap, run a single-concept pop-up (natural wine, matcha tasting, weekend brunch), split the take.

Billboard operators discount unsold weeks to almost nothing. Buy at the bottom, resell to local businesses at retail. Idea — not yet tested end-to-end.