Selling Notion templates for private-practice therapists
One well-designed intake and session-notes template, sold on Gumroad, quietly earns while you sleep.
How it works
Therapists opening private practice hate admin. A ready-made Notion workspace with intake, notes, invoicing and CE tracking saves them a weekend and sells for $79. Word spreads in supervision groups.
Step by step
- 1Interview 5 therapists opening private practice about their admin week. Ask specifically: intake forms, session notes format, invoicing cadence, CE tracking, insurance paperwork.
- 2Map the workflows you keep hearing about. If 4 of 5 mention the same pain (e.g. 'I retype intake into notes'), that's your central feature.
- 3Design a single Notion workspace with 5 databases: Clients, Sessions, Invoices, CE Credits, and Referrals. Link them so a new client auto-generates a note template.
- 4Add pre-written templates for a bio-psycho-social intake, SOAP notes, and monthly billing summary. These are the 'wow' moments in the demo.
- 5Beta test with the 5 therapists you interviewed. Give it free for 30 days in exchange for a testimonial and one revision round.
- 6Record a 2-minute Loom demo showing a full 'new client to first invoice' flow. Post it as the Gumroad cover video.
- 7List on Gumroad at $79 one-time. Add a $149 tier that includes a 30-minute onboarding call — priced so most self-serve.
- 8Publish a landing page separate from Gumroad with the same demo, an FAQ addressing HIPAA (Notion is not HIPAA-covered — say so plainly and suggest what to keep off it).
- 9Post monthly in therapist communities: r/therapists, r/psychotherapy, Simple Practice user groups, and 2 supervision Slacks. Show the template, don't pitch.
- 10Track revenue by referral source with a Gumroad discount code per channel. Double down on the top two channels the following quarter.
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